SIMONE GIERTZ

Release date: 22nd October 2024

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In this episode of the EXTRAORDINARY podcast and video show, host Jonathan Løw talks to

In this episode of the EXTRAORDINARY podcast and video show, host Jonathan Løw talks to innovator, YouTuber, influencer, creator of 'shitty robots' and founder of Yetch Simone Giertz about her amazing journey as an entrepreneur.

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Topics of the episode

• Where is the gift in making useless things?

• What started her 'shitty robots' adventure?

• What was her key to Kickstarter campaigns?

• How did having a brain tumor impact her life?

• Is the need to make money a blessing or a curse?

• Is she planning a future with more useful innovations?

• What is the most fun, and the hardest about building an influencer business?
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Simon Giertz

Simone Giertz went viral on platforms like YouTube, when she started creating videos of her making useless robots. In 2013 she launched 'the toothbrush helmet'; a couple of years later 'the popcorn feeding machine', and the rest is history.

Currently Simone Giertz is the founder of Yetch - a startup that actually makes useful products, but with a twist of humor and radical innovation like her old and more useless robots.​​​​​

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Credits

Producer: Peter Nørgaard Mathiasen

Creator of video intro and reels: Uffe Karlsson